How the deep product audit works
During the audit, our Product Designer and Product Manager work together to gain a deep understanding of your product, business goals, target users, and product strategy. We analyze your application's structure, identify all key user flows, review available product metrics, and evaluate how users interact with every critical part of the experience.
Rather than focusing on a single workflow, this service examines your product as a whole to uncover usability issues, inconsistencies, friction points, and opportunities for improvement across the entire user journey.
This audit is a good fit if
Improve your UXYou're experiencing declining user retention, increasing churn, or lower engagement, but you don't know which part of the product is causing the problem.
Your conversion metrics are underperforming, such as users not upgrading from a free plan to a paid plan or abandoning key product journeys.
You have product analytics and user feedback, but need a comprehensive analysis to identify the root causes behind usability issues.
Your competitors are delivering a better user experience, and you're concerned that your product is falling behind.
You're receiving recurring feedback that your product is confusing, difficult to use, or unintuitive.
Your product was built quickly or with AI-assisted development tools, and the interface feels generic, inconsistent, or lacks polished user flows.
You want to understand the overall health of your product's user experience before investing in redesign or new feature development.
You need a prioritized roadmap of UX improvements that will have the greatest impact on conversion, retention, and customer satisfaction.
As a resultWhat you get at the end of the audit
A competitor analysis of your product, highlighting UX strengths, weaknesses, and market opportunities.
A complete review of your product's information architecture and navigation.
A mapping of your key user journeys, user flows, and primary user stories.
User empathy maps that help explain user motivations, pain points, and expectations.
A design system review, identifying inconsistencies and opportunities to improve visual and interaction consistency.
A detailed list of UX issues discovered across the entire product, including screenshots, explanations, and business impact.
Actionable recommendations for solving each issue, prioritized by severity, user impact, and implementation effort.
Suggested A/B testing opportunities for validating high-impact UX improvements.
Recommendations for the product and UX metrics you should track after implementing the proposed changes to measure business impact.
Overall expert feedback from both our Product Designer and Product Manager, based on a comprehensive usability evaluation of your product.
A prioritized UX improvement roadmap, helping your team understand what to fix first for the greatest impact on conversion, engagement, retention, and customer satisfaction.
Other services
Pre-Launch UX Audit
A comprehensive UX review for products that have not yet launched. We find and fix critical usability issues before your first real users ever see them.
An unvalidated, unpolished user experience ahead of launch
Product UX/UI Design
A full product design process for web and mobile, enhanced with AI tooling that speeds up delivery without cutting corners on quality. For new products, redesigns, and ongoing design support.
Lack of design resource to build, redesign, or maintain the product
Vibecoded Product Design Support
Ongoing UX guidance for teams building with AI-assisted development tools. An on-demand Product Designer reviews the work, answers questions, and keeps quality consistent, without a full-time hire.
No dedicated designer on a product being built with AI coding tools
F.A.Q.
We focus on digital products with real complexity: fintech, CRM, marketing and SEO tools, MedTech, EdTech, PropTech, and AI-based apps, across both web and mobile. If your product has heavy logic and multi-step flows, it is squarely in our wheelhouse.
Start with the problem, not the deliverable. If a single flow is underperforming, a Workflow UX audit is enough. If retention is dropping across the whole product, a Deep product UX audit finds the root cause. Not sure? Book a call and we will point you to the smallest engagement that solves your problem.
We can, but we rarely recommend it. The analytics stage is where we turn assumptions into evidence, and skipping it means designing in the dark. If you already have solid research, we will review it and move straight to design; if you do not, a short discovery pays for itself.
It depends on how wide the problem is. Choose a Workflow UX audit for one specific journey, a Deep product UX audit when the whole product is losing users with no clear cause, and a Product heuristic evaluation when you need a fast expert read before committing to a larger project.
Timelines depend on scope, but most audits take one to three weeks, and a full product design engagement runs from a few weeks to a couple of months. After a short scoping call we give you a concrete timeline before any work starts.
We use AI to move faster without cutting corners: accelerating research synthesis, exploring more design directions early, and automating the repetitive parts of delivery. Every decision that reaches your product is still made by a senior designer.
Let’s design a product
people understand
Need a stronger UX for your platform? Tell us a little about your product and we will get back to you with a clear next step.